Habit Hair X Pro struggled with inefficiencies due to outdated technology, manual processes, and a lack of system integration—resulting in order transfer errors and delayed customer support responses.

Allure Commerce implemented a multi-domain PWA and ERP system, streamlining operations and automating workflows. Adobe Creative Cloud was also integrated to boost collaboration and unify creative efforts across the brand.

The brand launched a unified B2B, B2C, and D2C storefront with seamless system integration. The result: optimized operations, better customer service, faster order fulfillment, and a digitally empowered, multi-brand presence.