At Allure Commerce, we thrive on pushing boundaries, exploring what’s next, and delivering solutions that help businesses grow. That’s why we’re genuinely excited to be part of Shopify Editions.dev 2025, taking place May 29-30 in Toronto. This event isn’t just another conference where the future of digital commerce takes shape.

A Front-Row Seat to Innovation

Shopify Editions has always been about momentum, new features, bold ideas, and breakthrough technologies. This year’s Editions.dev takes it a step further with a developer-focused summit that brings together Shopify’s product teams, technology partners, and commerce leaders to share, build, and collaborate.

As a partner deeply embedded in the Shopify ecosystem, we’re looking forward to:

1. First-hand access to cutting-edge product releases
With over 150+ new features introduced in the Summer '25 Edition, including foundational themes like Horizon and AI-powered storefront customization, we’re excited to explore the tools that will shape the next era of digital commerce.

2. Deeper collaboration with the Shopify team
Editions.dev is designed to go beyond presentations. Through workshops, masterclasses, and technical roundtables, we’ll have the opportunity to engage directly with the minds behind Shopify’s product innovation, allowing us to bring even more value to our clients.

3. Learning, sharing, and scaling together
From Dev Mode (tailored for builders and technical teams) to Biz Mode (focused on business growth and go-to-market strategies), this summit is designed to deliver insights that we can apply immediately and share with our clients across various industries and regions.

Why It Matters

For us, being at Editions.dev isn’t just about attending. It’s about contributing. It’s about listening to challenges merchants face, exploring new possibilities, and helping shape solutions that drive real results. Events like this keep us sharp, connected, and inspired to deliver what’s next today.

Looking Ahead

We're entering this summit with energy, ideas, and a deep commitment to being part of Shopify's evolving story. The future of commerce is composable, intelligent, and tailored, and we’re proud to help lead the way.

If you're attending Shopify Editions.dev 2025 and would like to connect, collaborate, or explore how we can help accelerate your digital journey, reach out. We’d love to start a conversation.