Client
Project Focus
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Enhancing Longchamp’s global experience with unified systems.
Longchamp strengthens its global ecosystem through unified digital initiatives—enhancing customer personalization, modernizing order operations, and enabling scalable, enterprise-level performance across 80 countries and diverse omnichannel touchpoints.
01 Challenge
Longchamp needed to elevate digital customer experience while modernizing global order operations. The brand required a unified approach that supported personalization, improved fulfillment, reduced cancellations, and ensured consistent performance across 46 online markets, in-store devices, and multiple international channels.
02 Solution
We delivered a combined enterprise solution: a multi-channel personalization platform for Le Pliage and a global OMS deployment across 46 countries. Through structured design workshops, workflow alignment, technical orchestration, and phased rollout, we enabled consistent customer journeys, improved operational performance, and unified Longchamp’s digital, retail, logistics, and customer care teams.
03 Outcome
A unified enterprise experience and operations ecosystem delivering consistent personalization, improved order accuracy, reduced cancellations, and scalable digital performance, empowering Longchamp stores and online channels worldwide with a modern, future-ready foundation for global growth.


