NIEU Cabinets aimed to create an intuitive digital experience that matched their personalized in-store service. With a wide range of product variations, building a user-friendly catalog and order form required thoughtful structuring to offer customers a smooth journey from selection to customization and purchase.

Allure Commerce partnered with NIEU Cabinets to implement a tailored digital solution using Adobe Creative Cloud. We streamlined the catalog structure, introduced a custom build order form, and automated key parts of the customer journey, ensuring efficiency, accuracy, and a seamless experience across the platform.

The new digital setup empowered customers to explore, customize, and order cabinets effortlessly. With enhanced functionality, accurate calculations, and a smooth user interface, NIEU Cabinets expanded its B2C reach, delivering an online experience that reflects its commitment to quality and personalized service.